Whether conveyed through words or images, your corporate identity shapes
public perception of your products and services. Zen Design Group can
create a total Corporate Identity package tailored to your company's vision
and style-then help you protect and maintain its distinctive flair.
Too Cool for Words!
Reinventing ICEE
ICEE came to Zen with a desire to enhance its presence in the marketplace with a refined identity and a modern version of its popular ICEE Bear symbol.
In
addition to developing a new corporate image and color scheme, and revamping
the ICEE Bear, Zen also guided ICEE in integrating the new image into their
existing marketing products.
From
squeeze bottles to ICEE machines, Zen's new design concept modernized the
ICEE image and ensured and enhanced company's existing brand recognition.
The Importance of Branding
Air-Master's New Look
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Despite
its incredible success and already-solid reputation, Air-Master Heating and
Cooling wanted to better establish itself as an esteemed local company with
unsurpassed customer service.
Zen
created for the company a marketing program that would revamp its image without
losing its already successful identity, and incorporated the new image into
everything from the Air-Master presentation folder to its maintenance contract.
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Innovative Imagery
Zen's Designs for HoMedics
After
designing a variety of impressive packaging and point-of-purchase displays
for HoMedics, a successful home health-care company, Zen Design Group was
asked to develop a fresh corporate image that would convey its growth and
accomplishment within its specific industry.
Our
team created a streamlined, four-color design which we then integrated into
a series of marketing and collateral pieces, including company business cards,
envelopes, letterhead and brochures.
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Phone us —
248-398-5209
Zen Design Group 1100 N. Opdyke Road, Suite 200 Auburn Hills, Michigan 48326
Email: info@zendesigngroup.com
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